BLACKELICIOUS

Innovation Marketing dengan DJARUM BLACK

Memang nggak bisa di pungkiri kalo Djarum black adalah pioneer di community marketing. Dari autoblackthrough sampe INNOVATION semua di luar dugaan. Mereka di rasa aggressive, loud and success. Bener-2 thinking out of the box.

Cara mereka luntuk branding memang unik, dan jauh berbeda dengan competitor. Mereka sangat jauh lebih menonjol. Autoblackthrough menggaet kalangan mobil dan anak-2 gaul. Ehenmm (sambil garuk2 kepala). Dan INNOVATION menstimulasi kreatifitas yang problem solving, dan tentu kami tidak akan meninggalkan jasa mereka terhadap existensi URBAN ART art yang sangat upront dan creative urban style di Indonesia.

PT Djarum terutama dengan DJARUM BLACK memang patut di banggakan, DJARUM BLACK adalah perusahaan Indonesia yang pertama yang berani Branding scala international yang tidak kecil. Di USA dan Eropa Djarum berani berunjuk bahwa di Indonesia juga punya the New Cool Kids On The Block.

The result, mereka berhasil memenangkan hati dunia, yang di buktikan dengan bungkus Djarum black pernah terjual di ebay seharga $50 rupiahnya sekitar Rp 450.000 dimana itu harga untuk 7 slop DJARUM BLACK di Indonesia. Dan ini harus di akui perusahaan yang lain, supaya jangan di Indonesia mulu..heheehe.Go international..dong bro..

Mixed Tape Mercedez Benz

Kata-2 mixed tape di kalangan Hip-hop dan DJ’s sering di katakan untuk menyebut demotape, tapi www.mixed-tape.com membuat kata itu memilikis kelas yang beda. Industry music yang bener2 crowded akhirnya banyak artist menemukan ruang gerak yang unik, kalo di Indonesia mungkin yang di katakan branding itu berarti Samsons atau Nidji tetapi kalo menurut Mercedes Benz tidak demikian, branding menurut mereka adalah, reaching out to transmittal talented young artists. Artisnya ada Kan Sano dari Japan, Selena de Leon, Mohanski, Stereo Inn, dan loe semua yang ngerasa punya potensi juga boleh masukin mixed tape lo…

Web ini oke juga, dia presenting entertaining dan informative, formatnya seperti online magazine plus channel gitu dehh..Videonya keren-keren abiz buat lo yang mempunya taste yang lebih specific. Mercedes Benz sudah merilis MIXED TAPE sejak 2004, gw kurang tahu berapa jumlahnya udah ,. Juga di sini ada banyak lagi hal-yang interesting banget.

Music yang di cover pun beda-2 ada Hip-hop, Experimental, Pop, tapi yang jelas sedikit ada selera www.nolimitidea.com banget deh…Oh ya, music disini free download winzip files, keren kan.. Kita percaya bahwa music itu seharusnya free, dan artis harus lebih creative dalam self promotion, seperti artis artis di www.mixed-tape.com hehhehe engage dengan Mercedes Benz that’s beautiful.

Tampak depannya cukup oke, dia slides content featuring video clip dari kompilasi Mercedes Benz ini, kalau di situ ada iklan Mercy the GLK SUV yang dengan elevator pitch “Mercedez, 180% from expected” wuihh, harganya kaleeeee…hhehehehehee…Tapi kita semua tahu lahh..Mercy is TOP OF THE LINE, dan mari kita nikmati Top of the line internet experience from them…Sekian dari gw…PISSSSS!

Ahmad Dhani Marketing and Brand

Music Industry (entertaintment) penuh dengan sensasi, siapa yang bikin sensasi dialah yang di cintai, memasarkan music sangat tidak mudah, apa lagi dengan keluarnya PC dan Laptop yang sedikit banyak membantu pembajakan music secara legal dilengkapi dengan CD writer. Ahmad Dhani di sini adalah seorang sosok pemimpin yang membawa teman-temanya ke tempat yang lebih baik. Karena dia di permudah oleh regulasi pemerintah tentang pembajakan sehingga DEWA lah yang menjadi komoditi bukan CD DEWA yang distribusinya di kuasai label.

Networking

Ketika dari bandara LAX di Los Angeles saya barengan satu pesawat dengan DEWA menuju Jakarta, mama saya sempat ngobrol dengan mereka, dia adalah sosok yang selalu harus mendapat perhatian, di manapun dia berada, dan dia tahu bagaimana caranya mendapat perhatian itu. Ahmad Dhani mempunyai Network yang luas, dia sangat mengerti pentingnya networking di dunia bisnis, mungkin dia adalah Music Entrepreneur yang benar2 established di masa yang cukup muda.

TV Exposure

Dunia infotainment di Indonesia memang overblown, oleh karena itu dia butuh content, jadi di sini terjadi simbiosis mutualisme. Sejak awal ratu sudah bisa di mengerti tentang perbedaan segmen di Indonesia, yang tidak kena oleh DEWA akan di suguhi RATU, yang tidak kena juga, ada Andra and the Backbone, Once dan seterusnya, bahkan bukan tidak mungkin kalau dia memasuki dunia anak2.

Dalam Berbisnis

Large corporations mulai melirik selebritis untuk branding produk mereka. Peluang ini benar2 di manfaatkan oleh Ahmad Dhani. Dewi-Dewi mendapatkan endorsement dari salah satu consumer electronic product manufacture sebelum album mereka keluar, padahal nilai penjualan CD mereka di seluruh Indonesia belum tentu separo dari endorsement tersebut. Dhani bisa membuat group music apapun sekarang dan bakal laku di masyarakat.

Success

Di kasus ini mungkin sangat didukung oleh leadership, bagaimana orang segitu banyak nurut ke program-program yang di tulis Dhani, kemungkinan dia tidak tahu apa-apa tentang marketing atau branding, tapi music business in Indonesia, dialah orangnya. Dia tahu sejak awal, bagaimana music bisa success di Indonesia, dia contoh best practiced SLANK waktu itu, dia masuk pada moment yang tepat, tapi perbedaan dia dengan SLANK adalah dia siapkan successor yang berlapis dan aggressive expansions. Dhani bisa memposisiskan dirinya bicara di hadapan UN Security Council,itu bukan hal yang biasa saja.

Akan ada pro-dan con tentang ini,di system yang demokratis rakyat Indonesia yang telah memilih.

Your friends, www.nolimitidea.com

NEGOTIATORS

In negotiation you have to know the opponents, the environment and your position, first the projected the condition above, and know your way out of every situation, Moore’s law, anything that can go wrong will go wrong so it is better to projected your outcome. But have positive outlook for the result.

I prefer aggressiveness of style of negotiations, and melt everything down with jokes and body language. This method will definitely need to be conducted extremely carefully and always have an option of backing off, with a good up side. For example, “Please excuse me, I understand that if your organization is not ready for something like this, we must continue with our objective, and you have my number in case you have changed your mind”.

Friendly is also a good technique to negotiate, Bruce Lee once said enthusiasm attract enthusiasm, talk in the WE mode and stay calm in reading the moves of your prospect. Friendly negotiators offer a collaborative approach to negotiation that solves problems and engineers the best winwin deal for all parties. They believe in honesty and realistic start points.

The chameleon likes to be clever and manipulative. Any emotion is usually faked and they are likely to employ mind games and tricks in order to engineer the most advantageous outcome for themselves, usually works pretty well.

Prepare your self well. Golden rules is to be as honest as possible, and what other people won do to you, do not do it.

NOLIMITIDEA

Ide awal dari NOLiMiTiDEA adalah upaya untuk menarik viewer yang muda, unique taste, influencer, creator, dan innovator. Kami sadar bahwa informasi sanggat cluttered di era informasi ini sangat mudah di dapat, dan akan lebih sulit mencari informasi yang relevan dan mainstream media di Indonesia sangat lemah dalam memberi quality information.

Informasi yang di dapat di NOLiMiTiDEA dipastikan pasti hal-hal yang out of the box, dengan memanfaatkan resource kami di penjuru dunia, NOLiMiTiDEA memang user based yang kontenya akan di approved oleh admin. Media yang mild ini di pastikan memiliki traffic 10.000 satu minggu setelah launching dengan mengeluarkan zero on marketing. Page rank naik 200.000 dalam waktu 2-3 hari.

Yang lebih menambah optimism kita, adalah kita percaya bahwa internet produk yang unik seperti www.nolimitidea.com akan memiliki BLINK efek yang kuat di pandangan viewers. Karena tujuan kami adalah member inspirasi kepada user dan membuka chanel marketing yang unik bagi advertiser. Mempermudah mereka untuk berkomunikasi dengan target market mereka terutama para influencer.

First Hydrogen Bomb Test Was named Google and it was Astonishing, so is Google Inc.

The intention to cover Google is because they are top chartin financial portfolios today at $554.53 today, they create new elements of life and they know where to take it. Everything they did is never done in the history it is totally debatable but they have chocked down the internet industy, the industry that had major impact some even mention that it is more game changin than industrial revolution.

The more astonishing things that Google did is the fact that they completely dominate the surfing pattern of the entire world. Their intelligent strategy and business models is basicly the key to their success, and vividly projected the outcome of the internet culture. Google was considered late entrant in search engine business compare to Lycos, Altavista, Netscape, a DC area based AOL Time Warner and many, but yet they had define and secured a solid position in the industry.

The emerging of Google began in 1989 by Larry Ellison and Sergey, they start the company with enthusiasm, talent, verve, develop and they grow with the company. Determination and passion of them two finding the right candidate Eric Schmidt assisted by John Doerr was an important stage. Yes, they are considere true marvels for there is no other company had accomplished even half as much since World War II at a very young age.

Funny thing is everytime we fill the cyberspace with website unknowingly we had enriched Google, and yet we rely on them to give us shortcuts to our destinations. Larry and Sergey have no management background but they succed in projecting the outcome and off course grow some profit.

Will Power

Strategy and action is the key to emerge.

Too many people are focusing on more plan and less action, I have found that the time I spent on www.skytradeinc.co.cc gave me clear idea where sky trade inc is heading. The direction is just exactly the way I want it to be, Learning outcomes is about self assessment that everyone needs in this age of information. I will continue to give the most important things we should know, more than just a phenomenon but the genius mastermind behind it. Please understand my limitation for the main purpose of it all is great fun life.

My commitment with www.nolimitidea.com is driven by the same concept that I have in mind, time is the most precious gift, and “it is the most challenging situations when we have the opportunity to change things”. Reaching out for possibility and finding the best support from the best allies. The basic concept of sky trade inc is to give trade secret of any industry so others can see how the industry is behaving.

Approach with giving great inspirations to the others, and let’s kill our ego to reach the divine success. Thank you for all your support, and I appreciate any constructive feedback

Future Emerge

www.skytradeinc.co.cc

nolimitidea

Hello all,

Semua ini mulai dari small idea dan few people, www.nolimitidea.com bertujuan untuk menjadi area bermain creative innovators di mana idea have no limit, ini tempat dimana tidak ada formalitas, dan basa-basi yang nonsense, pure 100% inspiration juice.

Seiring perubahan lifestyle yang cepat dan menjadi salah satu channel untuk memantau perubahan. Tidak selalu apa yang popular tapi pasti apa yang hot, hot web, hot music, hot design and hot fashion.

Semua ini kami di sajikan untuk di nikmati. So please, have fun at www.nolimitidea.com .

“Reality changes”

WWW.NOLIMITIDEA.COM

Mr Drucker the Mastermind

Management by objectives works if you first think through your objectives. Ninety percent of the time you haven't.www.nolimitidea.com

Peter Drucker

ON PETER DRUCKER

Drucker had opened doors for countless managers. His books are as relevant today as they were to managers in the decades in which he wrote them. Drucker simply had the talent and ability to identify core truths about human workplace behaviour and the capacity to accurately predict outcomes from trends that were present but not easily seen without hindsight. He had, a convention panel agreed, made a huge and sustained contribution to the literature on the art of management which, strangely, seemed to be shunned by the world’s leading universities.

His wife, Doris Drucker, spoke to the topic “Information: Is It Everything?” We are, she said, engulfed by a maelstrom of information which, unless activated by knowledge, is meaningless. In the three years between 1999 and 2002 the amount of information available in the world increased by a third. “Do humans have the capacity to absorb the volume of information they are now bombarded with?” she asked.

Doris Drucker compared today’s information explosion with the Industrial Revolution of the 19th century when reformists fought for the abolition of child labour. Her fears may prove unfounded, she said, but whatever the situation “we now need farsighted leaders with the vision to manage this challenge for the future”.

Another global management guru, Tom Peters, chaired two convention sessions; the fi rst aimed at describing business in the future in a disruptive age – how to survive and how to thrive. His second session was designed to identify the essential skills and attributes managers need to be effective in today’s world. On business in the future Peters made two key points:

• Women are the key purchasing decision makers in today’s world. Men in management roles must understand this and realign their organisations’ targets.

• The world’s population is ageing and management needs to understand the repercussions of that process.

Aura Kasih

This girl is supposed to be an Indonesian Phenomenon and promoted as the controversially sexy..ummm that relative. ;) Well, you be the Judge. more on Aura Kasih on www.nolimitidea.com

Friedrich Stahl

Both the spiritual and the material are mutable and the passage of time unceasingly sweeps along the forms which constitute the clothing of outer life and of the life of the spirit. The subject of history, then, is to show the two identical fundamental tendencies and to demonstrate, first of all, that everything spiritual, whatever the sphere in which it is discerned, has a historical aspect by which it appears as change, as contingent, as a passing element which is part of a larger, to us infinite, whole and secondly that everything that happens has a spiritual side which renders it part of what is imperishable. For the spirit is mutable but not transient. - Jakob Burckhardt

Teori Konservatif pemerintahan dan Pembangunan Sejarah.

Di rangkum dari tulisan Peter Drucker tentang Friedrich Stahl, pada awalnya di mulai dari kepedulian protestan di Jerman yang akhirnya mengarah ke konservatif (kepedulian) kehidupan. Jerman mengalami kemandulan politik yang di karenakan matinya konservatif dan guncangan baru terhadap dunia di mulai lagi di tahun 1848. Stahl bisa di fahami hanya dengan pendalam keadaan masa itu di Jerman. Masa yang menjadi awal perubahan dari restorasi dan revolusi.

Stahl menganalisa pihak-pihak yang di tinjau dari segi umur yang bergerak memiliki tujuan yang sama mengalihkan arah dengan prinsip spiritual, menggerakan kekuatan level atas yang sebagai titik pelebar itu ada dan bisa terjadi yang di dorong oleh prinsip utama kehidupan. Kehidupan lebih baik dari kematian dan dengan prinsip kesatuan baru yang masyarakat yang tetap dengan konstitusi baru.

More on F 999 Ford

Hydrogen Fueled Cell

I'm not going to start with what Hydrogen Fueled Cell, just here to introduce the worlds first Hydrogen Fueled cell car and I can bet you that this is the worlds fastest, its called "999" Runs 207.3 mph. Efficient enough for you. This car is supported by battery..

Composing a Plot

The French historian Fernand Braudel offered a coherent way to understand. First, there were the shifting political alliances which led to an internationally linked economy. What scenario planners call "logics": the plot which ties together the elements of the system. All cycles have a similar plot, a plot of rising and falling fortunes. All evolution works pretty much the same way, also political stumble.

Scenarios explore several of those alternatives, based on the plots (or combination of plots) which are most worth considering. The same set of driving forces might, of course, behave in a variety of different ways, based on the past.

There are three main plots

Winners and Losers

Challenge and Response

Evolution

Winners and Losers

This plot starts with the perception that the world is essentially limited, that resources are scarce, and that if one side gets richer, the other side must get poorer. Economist Lester Throw called this the "zero-sum game." Only one candidate can win the election; therefore, others must lose. Only one country can dominate the economy; therefore, others must be subservient. Only one executive can become CEO; therefore, the rivals must leave the company. Only one corporation can dominate the market; there can be only one IBM in computers.

Challenge and Response

We may see events that bring us to the brink, but the system itself won’t fail. Instead, it will evolve further with each new challenge and response. It comes from script writing as well as from historian Arnold Toynbee, it refers to adventure stories in which an individual faces one unexpected test after another.. Overcoming the test, passing the test, is important—not for its credential, but for its effect on the hero’s character.

Strategy in Gaining Control in Technology

Concepts of operation

Strategy in technology usually began with what is on the table, and evaluation of environment then move to what can be done or alternative such as consolidation. In technology consolidation is important tactics Reason for Consolidation:, User acquisitions (monitizable via advertising) , Talent acquisitions (primarily engineering –#1 reason for Google) , Gap fillers for full internet “platform” High demand for Web 2.0 features by customers ion) , Competitive differentiation , Low entry barriers into (Cisco, A, New techproblems (i.e., wikis for collaborate new markets mazon)technologies solving old.

Environmental trend

Provide and assessment what is going on in the surface, what is the current trend, including Intelligence analysis. Duties will include: link analysis, researching databases, collating information, performing evaluations and assessments, authoring and composing reports, presenting, maintaining databases, and disseminating critical information/products.

Impact assessment

After the establishment research goals, objectives, and priorities could be enacted by the stroke of accomplishment.

Indonesia E-commerce Research

Indonesian Future e-commerce

“Despite their success in predicting attitudes, thought-listing techniques are suspect because thought-listing relies on intentional retrieval from memory to report internal cognitive processing, and this intentional retrieval has the potential to introduce bias,” Yanliu Huang and J. Wesley Hutchinson (University of Pennsylvania).

Executive summary

This report examines the trends of internet in Indonesia. Most of the present success in e-commerce are news and connectivity based e-commerce. The character of Indonesian surfer uses internet for social network, emails, search engine and adult entertainment. Secondly they use internet for browsing, Indonesian e-commerce face a fierce competitions with US based e-commerce because Indonesian internet user are quickly attracted to US service provider.

Form of Indonesian internet services providers and subscribers based services. There are many Indonesian service providers ones that provides info financials, men entertainment, news, portals and educational and many more less popular interest based sites.

Evidence of the internet has pressuring new organizations to move to web based service. MNC group with okezone.com, Kompas.com, Detik.com. Biggest threats as a result of the internet technology are to local newspaper and local radios.

Dependency on the computers and laptop penetrations, product and news that people wants will effect the internet use. Also the rapid growth of social and economic culture, online retail business module is also blooming in the past few years, hundreds smaller companies began to serve their customer online, from electronic stores, to clothing to ad spots retailer, Internet is here to stay.

To read the rest email skytradeinc@gmail.com

www.NoLiMiTiDEa.com

Dotcom, mulai booming internet access murah dan hotspot udah di mana2, bahkan free internet di halte busway sudah ada (sayangnya sering mati). Transisi media dari TV ke internet sudah tidak bisa di pungkiri lagi, internet menawarkan hal yang tv tidak bisa tawarkan, informasi cepat, alias information superhighway. ABG juga lebih cepat adaptasi dengan internet dari pada orang dewasa, SMPN 4 Cirebon sudah aktif berkomunikasi dengan teman2nya di seluruh Indonesia.

E-commerce Indonesia tentu masih di dominasi situs asing Friendster, Yahoo, Google, dan Bloggers mewarnai papan atas e-comm Indonesia, media belum banyak melirik ke sini, dan situs-2 wacana anak muda mulai bermunculan, www.nolimitidea.com yang menyajikan konten bertema subculture, dan lifestyle…

Kadang gw mikir, sejauh mana pemerintah dan asosiasinya mendalami environment internet di negeri kita? Berapa jumlah service provider skala besar yang bisa profit dari .com bisnisnya ? Dan berapa nilai dari ecommerce Indonesia untuk sekarang? Dan kedepanya kaya gimana? Mungkin teman2 pernah ada yang dapet.

skytradeinc

Internet

Internet user Indonesia June 30 2008. Tomy Feryadi

Pengguna Internet di Indonesia diperkirakan mencapai 57,8 juta pada 2010, seiring meningkatnya pemakaian layanan tersebut melalui teknologi pita lebar jaringan seluler. Demikian diproyeksikan Telkomsel yang saat ini telah memiliki 49 juta pelanggan seluler. Penggunaan Internet diperkirakan bakal turut melonjak seiring meningkatnya jumlah pelanggan seluler yang diproyeksi menjadi 120 juta di 2010. GM Sales & Customer Service Telkomsel Mirza Budiwan mengatakan

(APJII) Silvya Surmalin, yang mengatakan bahwa harga beli bandwith internasional menggunakan fiber optic berkisar 1.800 dolar AS/Mbps, sedangkan bandwith menggunakan satelit pada kisaran 1.500 dolar AS per Mbps. "Tarif bandwith internastional memang turun sejak awal tahun 2008, namun masih bekisar 1.500 dolar AS-1.800 dolar AS per Mbps," kata Silvya.

Basuki Yusuf Iskandar membenarkan bahwa tarif internet akan segera turun, menyusul telah dikeluarkannya tarif sewa jaringan (lease line) internet domestik. Meski tarif internet bakal turun, namun sejumlah perusahaan penyedia jasa internet (Internet Service Provider/ISP) masih mengeluhkan sewa jaringan bandwith internasional masih mahal.

Menurut data APJII, pengguna internet di Indonesia pada akhir tahun 2008 ditargetkan sekitar 40 juta orang, meningkat dari tahun 2007 sebanyak 25 juta orang.
Saat bersamaan jumlah ISP mencapai 274 perusahaan, 4.000 unit warung internet, 6 titik internet exchange (IIX) dengan trafik internasional keseluruhan layanan mencapai 15Gbps, dan trafik internet exchange sebesar 80Gbps.

PANDI menghapuskan lebih dari 10 ribu nama domain Indonesia (.id) yang tidak bertuan dan tidak diperpanjang dari total 38.682 nama domain berakhiran .id pada akhir 2007. "Jumlah nama domain sampai 31 Mei 2008 menurun, karena PANDI menghapuskan nama domain yang tidak aktif dan tidak bertuan pada akhir 2007," jelas Teddy.

Sebanyak 28.184 domain pada 2008 terdiri dari sub domain .co.id sebanyak 14.692; .web.id sebanyak 6.185; .or.id sebanyak 3.002; .ac.id sebanyak 108; sch.id sekira 1.405; net.id 269; .go.id sebanyak 1.521; dan mil.id 26 domain.

Sedangkan 38.682 nama domain pada 2007 terdiri dari dari sub domain .co.id sebanyak 18.055; .web.id sebanyak 10.480; .or.id sebanyak 5.823; .ac.id sebanyak 1.081; sch.id sekira 1.510; net.id 301; .go.id sebanyak 1.406; dan mil.id 19 domain. Ketua Pengelola Nama Domain Internet Indonesia (PANDI) Teddy sukardi di Jakarta

Ia mengatakan pada 2007 belanja TI di Indonesia mencapai sekitar dua miliar dolar AS dan pada 2008 diperkirakan naik menjadi 2,1-2,2 miliar dolar AS. "Sebagian besar atau sekitar 70 persen belanja TI Indonesia adalah hardware (perangkat keras) dan hanya 30 persen untuk software (piranti lunak)," kata Ramon Dirjen Industry Telematika.

“Half the money I spend on advertising is wasted; the trouble is I don't know which half.” John Wanamaker, US department store merchant (1838 - 1922)

Roy Suryo

Roy Suryo is known as Technology expert in Indonesia, There is pros and cons about technology, internet, digital imaging people come to him, but little that he knows he created ANTIROY SURYO movement in the hacker and blogger community..

Tips on writing good article

On writing

The “nut graf:” the familiar paragraph (“graf”) containing the kernel (“nut”) of most significant information. This format is so well-established that many people believe that its “who, what, when, where, and why” structure represents the essence of writing. The chief virtue of nut grafs is their speed—the way they quickly focus the attention of journalists, editors, and readers on the essentials of a story. If writers and readers were as unhurried today as they were in, say, the 1830s, then there would be far fewer nut grafs.

The “soft lede:” an easy-to-write form of anecdote, generally one or two paragraphs long, that provides an accessible, “human-faced” entry point into a complex piece of news The headline and subhead—highly stylized formats, often created on the copy desk, that cue readers to the key facts that will influence whether or not they read a particular article.

The picture caption—a format invented in 1886 by French photographer Paul Nadar.

Captions are often the first part of a news story people read; they welcome us into the story in a way that photographs, alone, could not, by identifying what important people and places look like.

The narrow column (making it easier to read long stories), , and many more. The purpose of such formats is not to create deathless journalism. By establishing stylistic conventions, they eliminate the number of decisions that have to be made, thus reducing the cost and increasing the speed of “good-enough”. They allow any half-decent reporter to observe an event at 4 PM, turn in a story about it over the phone to an editor at 7 PM, and know that it can appear in the next morning’s, on a reasonably small budget.

Managing Growth

Here is the trick

To manage a dramatic growth is To vigorously – and meticulously -- enact a distinctive set of relationship management processes. To support business development function was introduced to directly support and, in some ways, even manages the professionals who are selling. The central theme is process – to repeatedly, systematically and strategically implement business development processes with potential clients, and to emphasize referrals in highly “networked” industries.

“Eighty percent of success is showing up” With “get-it-done” attitude. Central coordination. Along with heightening its expectations for professionals, built a framework of extraordinarily coordinated, centralized and proactive internal support that enables professionals to plan, manage and grow their relationships. It resembles a hive of activity on two levels:

Selling support. Business development managers follow up on all new contact. They arrange meetings, request premeeting research, and obtain directions, They review proposals prior to their delivery to a prospective client.

Strategic account management and planning guidance. account plans aren’t the drivers of business development initiatives; they are the result of them,” PIC of the timetable for reinitiating longer term opportunities. They maintain and monitor a centralized contact management and calendar database, enabling them to work side-by side with the vice presidents to manage both current and potential client opportunities. Twice a year, they lead detailed account reviews and forecasting sessions.

Collaboration. None of this bustle of activity could succeed without a deep commitment to collaborate internally. Their administrators, business development professionals and marketing professionals agrees to perform a set of matrixed tasks in order for the others to work effectively. A set of norms has been adopted that everyone follows. For example, two vice presidents are expected to attend each sales appointment. Another example is that vice presidents are expected to proactively build their database of contacts, and to plan the frequency of contact with them.

No secrets. Collaboration couldn’t occur if an organization had a closed-door culture.
Measurement. With its no-secrets ideology, commitment to measurement works well.

Training. training programs set the tone for its cultural norms on developing relationships. They also teach the professionals about the firm’s unique process and its eventual measurement. Now, are you ready?

Citibank ATM Hacked

Some one had succeed getting atm card and pin, which is the primary need for electronic transactions. Pocketing at least $750,000 in cash, according to federal prosecutors. Citibank denies the threat level of the bank security, But the bank's representatives warned the FBI on February 1 that "a Citibank server that processes ATM withdrawals at 7-Eleven convenience stores had been breached," according to a sworn affidavit by FBI cyber-crime agent Albert Murray.

"Citibank identified all of the account numbers involved in ATM withdrawals during the period that the server was compromised … and established a fraud alert system that notifies Citibank each time one of the compromised Citibank account numbers is used," the affidavit had written.

Possibly the hackers had not access to stored account numbers and PINs, but instead were tapping into transactions in real time to vacuum up PIN codes.

The hacker is 32-year-old Ukrainian immigrant Yuriy Ryabinin. Also charged is 30-year-old Ivan Biltse, who allegedly made some of the withdrawals, and Angelina Kitaeva. Ryabinin's wife is charged with obstruction of justice in the investigation.

When they raided Ryabinin's home, agents found his computer logged into a carding forum. They also found a magstripe writer, and $800,000 in cash, including $690,000 in garbage bags, shopping bags and boxes stashed in the bedroom closet. Another $99,000 in cash turned up in one of the safe deposit boxes rented by Ryabinin and his wife, Olena. Biltse was also found with $800,000 in cash.

The following charges are

Marketing Traffic

1. Ecommerce site traffic -- where do high-growth online merchants get their traffic from? What's the breakdown between sources such as search vs email?

2. Affiliate marketing -- are merchants continuing to add new rules about affiliates use of search and trademarks?

3. Eyetracking lab data -- when consumers visit ecommerce sites, what do their eyes look at? How many images? How much copy? Do they scroll below the fold? What's the most clicked part of the page? (PDF includes four-color "heatmap" of lab test results from Wal-Mart's home page.)

4. ROI -- How are marketers actually measuring ROI from e-retail marketing tactics? Which numbers really matter? (Data from 1,101 marketers on this.)

5. Online shoppers -- why do consumers abandon some sites without purchasing? We asked 1,120 real-life shoppers what sometimes stops them from completing transactions.

Challanges for Kompas.com

KOMPAS.COM kanibalis produk sendiri atau revenue stream?

Sebulan yang lalu kompas.com launching online produk mereka, terlihat ada lonjakan traffic yang tidak signifikan, internet business memang sedikit tricky, dalam saat yang sama detik mempunyai traffic yang parallel, news portal memiliki sifat yang boring, paling lama orang bisa baca berita selama 1 jam, masuknya kompas.com sebagai portal itu berarti 2 jam baca berita, untuk online itu lifecycle yang menjenuhkan, internet menawarkan banyak hal yang lebih entertaining.

Kalau kanibalis produk sendiri itu pasti tapi tidak akan signifikan, yang jelas transisi dari media Koran ke online yang sifatnya free orang akan dengan mudahnya mengakses informasi, termasuk buku dan subjek2 yang di cari banyak orang baik untuk konsumsi maupun riset.

Internet merupakan wadah informasi yang luas dan borderless, internet akan terus menekan koran2 akan kualitas jurnalisme mereka. Pembaca akan lebih peka akan kualitas berita, jurnalisme tertantang, dengan mengalirnya gelombang blogger yang datang dari kalangan intelektual menyajikan report berbahasa Indonesia.

Seiring transisi media dari Koran, TV dan Radio ke internet, innovasi terbaru di dunia komersial media.

Branding is not Slapping a Logo in a Product

Launching a branding campaign

First effective and efficient strategy is Brand Momentum, Brand Momentum is an index of a brand’s short-term growth rate, 1 year is the average short term growth. A brand’s growth potential also depends on its current market share and awareness rates. Measured by Brands ability to increase Market share, value increase and sector growth rate in the country and category. Brand should have a vision of 30 years period of product image. Fun and appealing to all people will get much attention.

Make sure consumers know

Before communication plan could be executed identifying the key driver of the brand value, understanding how to influence and then activate the plan. Communication plan should be drafted for the next quarter with measurements to give the company competitive advantage. Those subjects could be done after the character of the market is carefully studied. Brand and value is extremely important, let say in the case of Coca-cola and Pepsi two identical product, here brand plays major role identifying and choosing customers. Brand is the face of your company and product.

“[Branding is] a 15-second elevator pitch that every employee in The organization can not only get and articulate, but can talk about their role in bringing that to life.”

—SCOTT M. DAVIS, MANAGING PARTNER, PROPHET CHICAGO

mastero circle indonesia

Tomy Feryadi

Blue Energy

Mari kita manfaatkan energy sebaik-baiknnya. Energi seharusnya gratis, dan tidak di monopoly.

Music are free

What happen when informations are free,
Data, music, images and video are totally free and cost no money. Yep let the music be free is Steve Jobs said "Why join the Navy if you can be a Pirate".

Quote: Pesan asli oleh: queen_thegreat7 HIMBAUAN UNTUK PARA BALADEWA (yang mengaku Baladewa) Saya pikir... yang ngaku Baladewa, ya jangan jadi balamaling yang akan merugikan pihak DEWA. Kalaupun ingin punya versi mp3 lagu2 DEWA dengan mendownload dari berbagai source, ya sebagai Baladewa seharusnya punya (beli) dong, album asli DEWA ! (kaset/cd) Jangan sampai kasetnya gak punya tapi koleksi mp3 bajakannya lengkap! walah... itu namanya merugikan DEWA yang kita cintai. ~love you all, love DEWA~

First of all, lagu-lagu Dewa banyak yang jiplakan dari lagu barat.
How could someone that pirate idea from someone else is crying about piracy, Nobody buys cassette anymore it is even harder to find the cassette player than to find cd player. Standard feature for portable DVD and PC player that plays CD audio files and everybody had this.

Dewa benefit from piracy and I don't need to get technical on this, Dhani is running his entetainment scheme through live shows, sponsorship and endorsement.

Music will be free, whether anyone like it or not. Rite now I'm downloadin podcast from www.urb.com and by the way, it is so much easier to copy than to down load, so you just cannot stop p2p and please do not be greedy about it.

This is Steve Jobs commenting on Wall Street Journal

Read the whole thing yourself. But the meat is here:

The third alternative is to abolish DRMs entirely. Imagine a world where every online store sells DRM-free music encoded in open licensable formats. In such a world, any player can play music purchased from any store, and any store can sell music which is playable on all players. This is clearly the best alternative for consumers, and Apple would embrace it in a heartbeat. If the big four music companies would license Apple their music without the requirement that it be protected with a DRM, we would switch to selling only DRM-free music on our iTunes store. Every iPod ever made will play this DRM-free music.

Why would the big four music companies agree to let Apple and others distribute their music without using DRM systems to protect it? The simplest answer is because DRMs haven't worked, and may never work, to halt music piracy. Though the big four music companies require that all their music sold online be protected with DRMs, these same music companies continue to sell billions of CDs a year which contain completely unprotected music. Thatb

In 2006, under 2 billion DRM-protected songs were sold worldwide by online stores, while over 20 billion songs were sold completely DRM-free and unprotected on CDs by the music companies themselves. The music companies sell the vast majority of their music DRM-free, and show no signs of changing this behavior, since the overwhelming majority of their revenues depend on selling CDs which must play in CD players that support no DRM system.

So if the music companies are selling over 90 percent of their music DRM-free, what benefits do they get from selling the remaining small percentage of their music encumbered with a DRM system? There appear to be none.

GIVE IT TO ME!

DARPA URBAN

One day, automatic or assisted driving may be a standard feature on your car, like automatic transmission is today. But on the battlefield, a vehicle that drives itself means a human being out of harm’s way. On November 3, DARPA aims to test the limits of research and capabilities of autonomous vehicles in the 2007 Urban Challenge.

Mobil ini bisa jalan sendiri, dan suatu saat akan menjadi fitur standar semua otomotif.

"If I were running Apple, I would milk the Macintosh for all it's worth -- and get busy on the next great thing. The PC wars are over. Done. Microsoft won a long time ago." Steve Jobs

Blue Energy

Vigilante di develop oleh Science Application International Corporations,

Features

The Vigilante 496 is either optionally piloted or an autonomous UAV. It is capable of a maximum true air speed of 96 knots and altitudes over 10,000 feet. It has 12 cu ft interior volume and a 300-lb. payload capacity with its full fuel capacity of 18 gallons. The Vigilante 502 is a UAV only aircraft. It is capable of a maximum true air speed of 117 knots and altitudes over 12,000 feet. It has 5 cu ft interior volume, a 150-lb. payload capacity with its full 36-gallon fuel capacity in a NASCAR type crashworthy fuel system, and less drag for improved aerodynamic performance.

JOKO BLUE ENERGY

Blue Energi developer Joko Suprapto

JANGAN MENCARI JOKO SUPRAPTO, TIDAK JUGA FOTONYA JIKA tidak ingin kecewa. Lelaki yang melesat namanya sejak menemukan penggunaan bahan bakar alternatif Blue Enegry ini, sejak 7 Mei lalu raib, tidak jelas keberadaanya. Istri dan anak-anaknya, mengaku juga tak tahu di mana suami dan ayah mereka. Di internet, bahkan fotonya juga tidak terlacak.

Joko sejauh ini memang luput dari perhatian media. Namanya baru mencuri perhatian ketika berlangsung acara perubahan iklim PBB di Bali, tahun lalu. Waktu itu Joko bersama timnya, tiba di Bali dengan dua Ford Ranger 2500 CC, satu Isuzu Panther 2500 CC Diesel, satu Mazda Familia 1800 CC dan satu Bus Mitsubishi 4000 CC. Di depan Presiden Susilo Bambang Yudhoyono, mereka melaporkan penggunaan bahan bakar alternatif non BBM yang diberi nama Blue Energy atau Minyak Indonesia Bersatu. Benar, itulah bahan bakar yang bersumber dari air.

“Seluruh mobil itu bisa sampai di Denpasar dan langsung dicek di bengkel yang dilengkapi dengan alat uji emisi dari PBB. Hasilnya, seluruh mobil dalam kondisi yang sangat baik,” kata Heru Lelono, Ketua Tim Blue Energy, sesaat setelah melaporkan hasil yang didapat oleh timnya kepada SBY.

Namun bukan soal keberhasilan kendaraan uji coba itu benar yang seharusnya menarik karena di balik itu, ada nama Joko sebagai penemu bahan bakar berbahan air. Joko melakukan penelitian tentang bahan bakar air sejak 2001 di rumahnya, di Ngadiboyo, Rejoso, Nganjuk, Jawa Timur. Menurut dia, idenya berasal dari Al Quran. “Semua yang ada di bumi bermanfaat bagi kehidupan manusia,” kata Joko seperti dikutip Radar Kediri edisi 4 Desember 2007.

Ide dan penelitian Joko, semula bukan hanya mendapat penolakan tapi juga cemoohan. Rumah tangganya beberapa kali terancam bubar karena Joko membiayai penelitiannya dengan dana yang diperoleh dari hasil menjual barang-barang yang ada di rumahnya. Para akademisi juga meragukan penelitiannya dan Joko dianggap orang tak waras. Namun ketika Joko berhasil menyelesaikan penelitiannya pada 2005 dan dibuktikan pada acara perubahan iklim di Bali, banyak pihak yang mulai memperhatikan Joko.

Bahan bakar sintetik temuan Joko dibuat dari pengganti molekul hidrogen dan karbon tak jenuh. Proses pembuatannya sama dengan minyak fosil tetapi dengan kadar emisi yang jauh lebih rendah. Prinsip kerjanya adalah memisahkan H plus dan H2 min dengan bantuan katalis-katalis dan proses tertentu sampai menjadi bahan bakar dengan jumlah ikatan karbon tertentu. Karbon kkarbon (C-C) yang bergandengan dipisahkan. Joko mengistilahkan pemisahan C-C sebagai “orang pacaran yang diganggu. Semua air termasuk air tanah, menurut Joko bisa dijadikan Blue Enegy, tapi ”Paling bagus air laut kalau air tanah, kasihan warga karena harus menyedot dari bumi.”

Sebelum mengenalkan temuannya pada acara perubahan iklim itu, Joko sebetulnya sudah sempat bertemu dengan Presiden SBY pada awal 2006. Pertemuan itu membuat SBY terkesan, dan pada Minggu 25 November 2007, Joko bersama tim berangkat dengan dari kediamaan SBY di Cikeas, Bogor menuju Bali dengan kendaraan yang semuanya berbahan bakar air. Hasilnya pada 3 Desember 2007, lima kendaraan dari berbagai jenis itu sukses tiba di Bali tanpa mengalami gangguan apa pun. Di Bali, rombongan ini mengikuti eksebisi clean air, clean fuel and clean vehicle.

“Sudah dicoba sendiri oleh Bapak Presiden. Beliau kemarin sempat duduk di belakang knalpot bus ini sambil menciumi asapnya. Paspampres (pasukan pengamanan presiden) sempat kerepotan takut Presiden karacunan, tapi tidak. Coba saja,” kata Heru dikutip Jawa Pos edisi 30 November 2007.

Konon bahan bakar air temuan Joko sudah mulai diproduksi di Cikeas. Dibandingkan harga BBM yang rata-rata di atas Rp 5.000 per liter, bahan bakar air milik Joko hanya berharga Rp 3.000 per liter.

Kini di tengah krisis energi BBM dan harganya yang mahal, nama Joko kembali banyak disebut orang: Temuan Joko dapat dijadikan alternatif bahan bakar pengganti BBM yang berbahan fosil. Pada 7 Mei 2008, alumnus Fakulta Teknik Elektero UGM, Yogyakarta itu dikabarkan telah berangkat ke Jakarta naik pesawat udara melalui Bandara Juanda, Surabaya. Sejak itu, keberadaan Joko tak diketahui oleh keluarganya: telepon genggamnya tak bisa dihubungi. Aparat intelejen dari Kodim dan Polres Nganjuk menurut Radar Kediri sudah mulai mencari keberadaan Joko. Ada yang menyebutkan, Joko memang sedang dicari-cari oleh SBY.”Dia sekarang sedang dicari-cari,” kata salah satu teman dekat Joko kepada Radar Kediri edisi 21 Mei 2008.

Kepada harian yang sama, Winda, istri Joko mengatakan, dirinya sedang menunggu sampai batas waktu yang diberikan oleh suaminya, 20 Mei. “Kalau ternyata sampai tanggal 20 tidak pulang, saya baru ambil tindakan,” kata Winda.

Ke mana Joko pergi? Mudah-mudahan dia memang “disimpan” oleh SBY dan bukan diculik oleh pihak tertentu seperti spekulasi banyak orang.

http://rusdimathari.wordpress.com/2008/05/22/dicari-joko-suprapto/

Seandainya Joko Suprapto di culik negara asing terus di ambil teorinya dan di kembangkan dengan skala besar apa yang terjadi? Di saat itu pa yang akan di katakan pemerintah? Terus kalo itu di komoditikan dan kita butuh, apakah akan kita beli dengan harga mahal?

Blue energy ini telah terbukti sukses:

http://www.detiknews.com/index.php/detik.read/tahun/2007/bulan/11/tgl/25/time/174439/idnews/857250/idkanal/10

http://www.topix.com/forum/world/malaysia/TT2EJH6OMA6CSLONS

http://news.okezone.com/index.php/ReadStory/2008/05/30/1/113988

http://news.okezone.com/index.php/ReadStory/2008/05/30/1/113859

Saya cuma bisa berharap kalau Universitas-2 di Indonesia cukup rensponsif akan hal ini, karena alternative energy dengan menggunakan air sebetulnya bukan penemuan baru, Stanley meyer” Water fueled cell” anda bisa google atau youtube lebih jelasnya. Dan panacea university adalah sekelompok intelektual yang sekarang mengembangkanya.

Banyak pihak atau media yang pro dan kon mengenai hal ini. My question is “WHAT HAVE YOU DONE?”

"Optimisme yang benar di sertai karya nyata, Kalau berarti impian belaka"
AY Bustomi